How do you simplify location for the whole planet?
Today we are joined by Giles Rhys Jones CMO at What3words.
What3words is a global address book, where the team have divided the entire globe into 3 squared metres and given each of those a unique three word 'address'. Sounds neat, but why? Chief Marketing Officer Giles Rhys Jones joins Tech Talks to explain the applications of the tool and why people love their mission.